Illustrative Communication Art

Illustration Tic-Tac-Toe Chart


This field shows the various descriptive qualities of what illustration can do or should at least strive to accommodate in any commission.  As a primary visual communication medium, illustration should be able to tick at least two of the boxes in the first six areas; that is, it requires a Measured, Tailored and Crafted response to the brief, and its outcome must at very least Educate, Demonstrate or Inform.  The ultimate goal is to strike a balance with all three sets of these attributes, as it’s highly desirable to be able to gain the rarer qualities of evoking an emotional response, and to entertain or illuminate.  

ILLUSTRATION

Communication Art ~ The Action of Making Illustrious, Honoured or Distinguished

Measured

Tailored

Crafted

Educate

Demonstrate

Inform

Evoke

Entertain

Illuminate

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